Branding & Design
Brand Positioning
Design Direction & Tone of Voice
Brand Book & Guidelines
Logo Design
Rebrands, Brand Transformation, Brand Refresh
Digital Marketing
SEO
Google Marketing (AdWords)
Social Media Marketing (Paid)
Contextual Advertising
CRM & Email Marketing
CRO (Conversion Rate Optimisation)
E-Commerce
Shopify
Store Setup & Optimisation
Custom Functionality
Website Design
Branding-led Web Design
UX/UI
Information Architecture
Prototyping
A/B Testing
Web Development
Headless Development
Custom / Specialised Integrations
Web Apps & AI Chatbots
Business Consultation & Strategy
Digital Transformation
Business Goals & KPIs
Modernising Legacy Systems
Sales & Marketing Strategy
Multi-store & Franchise Structures
Internal/External Workflow Refinement
About Us
The un-agency built for
businesses ready to change
We work with brands navigating complexity, growth, and legacy systems — helping them reset direction, rebuild digital foundations, and move forward with clarity.
Why We Exist
Because growth gets noisy
Most businesses don't stall because they lack effort or ambition. They stall because layers of decisions, systems, and tactics pile up over time.
SCROLL DOWNIf this feels
familiar, you're in
the right place.
LET'S TALKMost of the businesses we work with aren't starting from scratch — they're dealing with the side effects of growth.
Over time, systems pile up. Messages blur. Digital tools no longer support how the business actually operates. Internally, teams are busy maintaining what exists rather than building what's next.
You don't need more activity. You need perspective.
Unmarket helps businesses step back, make sense of what's working and what isn't, and reset direction with intent. We bring structure to complexity, align brand and digital to real business goals, and help teams move forward with clarity and confidence.
We work closely with founders and leadership teams who know something needs to change — but want to make the right change, not just the fastest one.
Why we call ourselves
the un-agency
Most agencies are built to be depended on.
We're built to be outgrown.
Our role is to challenge assumptions, simplify what's become complicated, and help you build something strong enough to stand without us.
That might mean:
- Reworking your digital foundations
- Resetting brand direction
- Untangling legacy systems
- Or helping internal teams take ownership again
If you no longer need us — we've done our job.
Smash
Playful UX that delivers serious growth
A bold eCommerce redesign that transformed browsing into
buying. Through interactive UX, product customisation and
conversion-led design, Smash achieved 80%+ sales growth,
higher order values and a standout brand experience.
Australian Lighting
Project Description
Melbourne Natural Medicine
Clarity, empathy and structure — redesigned to convert
A complex, content-heavy medical website reimagined with user
empathy at its core. By restructuring information, improving
discoverability and rewriting content to validate patients, enquiries
increased by 566%.