Branding & Design

Brand Positioning

Design Direction & Tone of Voice

Brand Book & Guidelines

Logo Design

Rebrands, Brand Transformation, Brand Refresh

Digital Marketing

SEO

Google Marketing (AdWords)

Social Media Marketing (Paid)

Contextual Advertising

CRM & Email Marketing

CRO (Conversion Rate Optimisation)

E-Commerce

Shopify

Store Setup & Optimisation

Custom Functionality

Website Design

Branding-led Web Design

UX/UI

Information Architecture

Prototyping

A/B Testing

Web Development

Headless Development

Custom / Specialised Integrations

Web Apps & AI Chatbots

Business Consultation & Strategy

Digital Transformation

Business Goals & KPIs

Modernising Legacy Systems

Sales & Marketing Strategy

Multi-store & Franchise Structures

Internal/External Workflow Refinement

Web Design

Websites that make sense, perform better, and support real business growth

When your website isn't pulling its weight

Visitors leave confused. Your message doesn't land. Updating content is a headache. The site isn't helping your sales, marketing, or operations. Often, the problem isn't one thing — it's a mix of outdated structure, inconsistent design, and unclear user journeys.

A website should work for you, not against you. Good design removes friction, guides visitors naturally, and empowers your team to do more with less frustration.

Why thoughtful web design matters

Your website is often the first real interaction someone has with your business. When it's structured, clear, and intentional, it builds trust fast. People understand your value, feel confident in your expertise, and are more likely to take the next step — whether that's making a purchase, booking a consultation, or contacting your team.

A well-designed website reduces cognitive load, makes information easy to find, and creates a seamless flow that encourages engagement. Simply put, it helps your business work better.

How we approach web design

At Unmarket, we start with strategy. Every project begins with a deep understanding of your business goals and your audience's needs. From there, we map out content and structure, design interfaces that feel intuitive, and ensure the website supports your long-term growth.

We don't just create pages — we design systems. Every element, every interaction, is intentional. The result is a site that's simple for users, manageable for your team, and aligned to your brand.

What we deliver

From homepage to product pages, our web design work covers everything that matters most:

  • Logical, user-friendly information architecture
  • Clear navigation and page hierarchy
  • Visual design that reinforces your brand
  • Layouts that guide attention to key actions
  • Responsive design for desktop, tablet, and mobile

We combine aesthetics with function to create websites that are both visually compelling and effective at driving outcomes.

Who benefits most

Web design is right for you if you've outgrown your current website, are repositioning your brand, or need a site that actually supports growth. It's ideal for businesses dealing with legacy systems, fragmented content, or unclear messaging.

The right design can make your site feel lighter, easier to manage, and more persuasive — turning confusion into confidence for both your users and your team.

The result

After working with us, clients have websites that feel structured, purposeful, and aligned to their goals. They see improved engagement, higher conversion rates, and reduced friction for both users and internal teams. Most importantly, they have a platform built to support growth instead of holding it back.

What we offer

Branding-led Web DesignUX/UIInformation ArchitecturePrototypingA/B Testing

Featured Work

View All
Smash

Smash

Playful UX that delivers serious growth

A bold eCommerce redesign that transformed browsing into buying. Through interactive UX, product customisation and conversion-led design, Smash achieved 80%+ sales growth, higher order values and a standout brand experience.

Branding & DesignE-commerceUX/UI DesignWeb Development
Australian Lighting

Australian Lighting

Project Description

Branding & DesignUX/UI DesignWeb Development
Melbourne Natural Medicine

Melbourne Natural Medicine

Clarity, empathy and structure — redesigned to convert

A complex, content-heavy medical website reimagined with user empathy at its core. By restructuring information, improving discoverability and rewriting content to validate patients, enquiries increased by 566%.

Information ArchitectureUX/UI DesignWeb Development

Ready to rethink your website?

Let's design something that actually works for your business.

Let's Talk